Manifesto.
3 posts filed under manifesto, newest first.
- Why Users Go Silent Before They CancelMost churn is silent: 96% of unhappy users leave without a word. The behavioral signals that appear weeks before cancellation, and why most tools miss them.8 min read
- What Is a Churn Prediction Model, and Do You Actually Need One?Churn prediction models score who's at risk, but the score isn't the response. Why most founders need autonomous intervention, not another dashboard.9 min read
- Autonomous Retention: Replacing Marketing AutomationAutonomous retention detects churn signals and fires personalized interventions in real time: no human in the loop, no workflow to maintain.11 min read